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Condensed-intermediate (12.2012)
Vega Full Time Programmes
At Vega, we know that good ideas are the currency of the future. Click for more
Vega Part Time Programmes
A brand specialist school is not just a good idea; it's an essential idea. Click for more
Vega Photography Programmes
When words become unclear, I shall focus with photographs. When images become inadequate, I shall be content with silence. "Ansel Adams" Click for more
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Beyond Vega
We ensure, above all, that our students know how to think about it. Click for more

Brand Challenges

In keeping with its core objective of producing graduates that are industry ready, Vega places a significant premium on the annual Brand Challenge. This is a hugely rewarding initiative that mirrors the actual battleground of the industry by having students form their own groups come up with solutions to tackle current business problems. 
 
Every year, our honours students and second-and third-year degree students form simulated consultancy teams to work on live briefs from industry clients. The process includes having to conduct research and to come up with solutions for real-life 'brand challenges'.
 
Students participating in the Brand Challenge have an opportunity to develop marketing communication solutions for selected brands.
 
The top solutions in each category are actually implemented, and results are fed back to students.
 
For more examples, check out our Talent Gallery

Past Brand Challenge Clients
  • Animal Action (NGO)
  • Apollo Tyres 
  • ARUP 
  • Cape Town Society for the Blind 
  • Cavendish Square 
  • Earth Touch 
  • Everfresh 
  • Fairtrade 
  • Gazelle 
  • Grant Thornton 
  • IFAW 
  • Kick Racism (NGO) 
  • Kulula.com 
  • Madworld.org 
  • Masala Dosa 
  • MNet 
  • New Creation Collective 
  • Platandia 
  • Primi Piatti 
  • Protea Hotels 
  • Radox 
  • Rape Crisis Centre 
  • Reebok 
  • SA Gold Coin Exchange 
  • SABC3 
  • Shongweni Breweries 
  • Smirnoff Triple Distilled 
  • Sony South Africa 
  • The Cape Town Aquarium 
  • The Ceres Group (Liqui-fruit) 
  • The Don Suite Hotel Group 
  • The Foschini Group 
  • The Independent Institute of Education 
  • The JD Group 
  • The NSRI 
  • Truth Coffee 
  • Tsiba Education 
  • Waltons
  • Xenophobia
  • Yamaha  
  • Y Mag







     

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Vega is an educational brand of The Independent Institute of Education (Pty) Ltd which is registered with the Department of Higher Education and Training as a private further and higher education and training institution under the Further Education and Training Colleges Act, 2006 (reg. no. 2009/FE07/003, prov. to 31/12/2014) and the Higher Education Act, 1997 (reg. no. 2007/HE07/002).
June 22 open day
Talent hits a target no one else can hit; genius hits a target no one else can see. -Arthur Schopenhauer