• IIE-vega assist
  • vegalink
vega_logo
enquire menu
  • all programmes
  • enquire
  • apply
menu & search
vega_logo
IIE-vega assist vegalink
  • Home
  • Programmes
  • Admissions
  • Who We Are
  • Life at IIE-Vega
  • News & Events
  • Contact Us
enquire apply
IIE-vega assist vegalink
back

Mode

  • All
  • Full-Time
  • Distance

Qualification

  • All
  • Undergraduate
  • Postgraduate
  • Higher Certificates
  • Bachelor Degrees
  • Advanced Diploma
  • Honours
  • Postgraduate Diplomas
  • Master's
  • Doctorate
  • Short Courses

Specialisations

  • Communication Design
  • Experience Design
  • Game Design
  • Digital Marketing
  • Brand Management
  • Brand Communication
  • Interior Design
  • Design Leadership
  • Copywriting

View All Programmes

Full-Time Programmes

Distance Programmes

Undergraduate Programmes

Postgraduate Programmes

View by Qualification

View by Specialisation

back to Programmes

Programmes

Mode

  • All
  • Full-Time
  • Distance
back to Programmes

Programmes by Qualification

  • View All Qualifications
  • Higher Certificates
  • Bachelor Degrees
  • Advanced Diploma
  • Honours
  • Postgraduate Diplomas
  • Master's
  • Doctorate
  • Short Courses
back to Programmes

Programmes by Specialisation

  • View All Specialisations
  • Communication Design
  • Experience Design
  • Game Design
  • Digital Marketing
  • Brand Management
  • Brand Communication
  • Interior Design
  • Design Leadership
  • Copywriting
Back
  • Admission Process
  • FAQs
  • International Students
  • Fees
  • Book a Consult
  • Payments
Back
  • Why We Matter
  • Brochures
  • The Independent Institute of Education
  • IIE-Vega Videos
  • Alumni
  • Our Research
  • Alliances
Back
  • Generation Vega
  • Find Your Purpose
  • Honours Research
  • Industry Immersion
  • Student Opportunities
  • Career Services
  • Awards
  • Brand Challenge
  • Student Projects
  • Accommodation
  • Generation Vega
  • Find Your Purpose
  • Honours Research
  • Industry Immersion
  • Student Opportunities
  • Career Services
  • Awards
  • Brand Challenge
  • Student Projects
  • Accommodation
Back
  • IIE-Vega News
  • IIE-Vega Virtual Talks
  • Calendar
  • IIE-Vega Octant
  • IIE-Vega Showcase 2024
  • IIE-Vega Showreel
Back
  • Cape Town
  • Johannesburg
  • Durban
  • Pretoria
  • Distance
  • Submit a Job Opportunity
  • Careers at Vega
  • Alumni Assist

Generation Vega

  1. Home
  2. Life at iie-vega
  3. Generation Vega

About Generation Vega

Generation V believes that the only meaningful social, cultural and economic exchange is that which adds value to the lives of all people. We believe that the only meaningful brands are those that live this purpose by taking total responsibility for every decision they make.

"We will unlock the potential of the future through our creativity, our passion and the power of ideas that create value for all."

At IIE-Vega

  • We teach, and act, to make brands, business and design work towards a better life for all
  • We believe in wisdomwithmagic: strategic thinking to produce original ideas; creative work with strategic intent
  • We believe in always being immediately human and in having crayon bright fun
  • We work together, for then great things happen

What does Generation Vega believe in?

  • Being conscientious and committed to social justice.
  • Being enterprising and innovative
  • Using their tech-savvy to be tech-smart by leveraging the power of technology to add value to society.

What are the qualities of Generation V?

  • Passionate about change
  • Determined to make the world a better place
  • Innovative and enterprising
  • Highly sensitive to the world around them
  • Strongly motivated to see the former triumph over the latter
  • Aware of the difference between right and wrong
  • Afro-optimists, mavericks, change-agents and design thinkers
  • Have an intuitive understanding of how brands hold the power to lever progress and add value to lives.

Generation V is passionate and fearless as they look up to youthful leadership figures in politics (Mmusi Maimane; Barack Obama); culture (Toya Delazy; Tony Gum) and industry (Elon Musk; Mark Zuckerberg; Mark Shuttleworth). They are sceptical and challenging. They never let a brand pull the wool over their eyes. The degree to which this generation interrogates brands has resulted in ever-greater transparency and any brand worth its salt having to abide by the wisdom of 'we are not what WE say we are – we are what THEY say we are.' In short, it is a mindset that combines the unique personality of IIE-Vega with the traits of the ideal Vega student.

×

Thank you for submitting the form! We will get back to you soon.

  • enquire
  • apply
  • IIE-vega assist
  • vegalink
  • enquire
  • apply
  • IIE-vega assist
  • vegalink
The independant institution of education logo

© Vega School - Part of the ADvTECH Group

  • All Programmes
    Our Campuses:
  • Admission Process
    Cape Town
  • Why We Matter
    Durban
  • Brand Challenge
    Johannesburg
  • Brochures
    Pretoria
  • IIE-Vega News
    Distance
  • Our Campuses:
  • Cape Town
  • Durban
  • Johannesburg
  • Pretoria
  • Distance
The independant institution of education logo

Vega is an educational brand of The Independent Institute of Education (Pty) Ltd which is registered with the Department of Higher Education and Training as a private higher education institution under the Higher Education Act, 1997 (reg. no. 2007/HE07/0022). Company registration number: 1987/004754/07. View certificate here.

  • PAIA
  • Privacy Policy
  • Terms & Conditions
  • Site Disclaimer
  • Competitions