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Creative Copywriter & SEO Optimization Legend

INDUSTRY IMMERSION

Cape Town (Remote)
Creative Copywriter & SEO Optimization Legend
Copywriting
Mid
Contract
003
3318 CREATIVE
www.3318-creative.com
01/04/2025

Hey! We’re searching for the next best copywriter in the industry to join 3318 Creative.. and we’re looking at you.

Job Summary We’re seeking an experienced and versatile Copywriter to create high-quality content that drives organic traffic, engagement, and lead generation. This role focuses on SEO-optimised and demand generation content tailored to highlight the value of our membership benefits platform. The ideal candidate excels at research, storytelling, and writing for conversion.

Key Responsibilities: 

  • ⁠SEO Content Creation: Write and optimize blog posts, landing pages, and website copy to improve organic search rankings and drive qualified traffic
  • ⁠Demand Generation Content: Develop content aimed at attracting and converting leads, such as case studies, ebooks, and webinars
  • ⁠Content Strategy Alignment: Work with marketing teams to ensure content aligns with business goals and supports lead nurturing and customer acquisition 
  • ⁠Email & Nurture Campaigns: Craft compelling copy for email sequences and drip campaigns to engage prospects and existing members
  • ⁠Research & Insights: Conduct in-depth research on industry trends, customer pain points, and competitor strategies to produce authoritative content
  • ⁠Content Optimisation: Continuously refine and update existing content for SEO, engagement, and conversion improvements
  • ⁠Performance Monitoring: Use analytics tools to track content performance and make data-driven improvements

Required Skills & Qualifications: 

  • Proven experience as a Copywriter or Content Marketer with a focus on SEO and demand generation 
  • ⁠Strong understanding of SEO best practices, keyword research, and content optimisation 
  • Ability to create both top-of-funnel and bottom-of-funnel content for lead generation and nurturing
  • ⁠Excellent research, writing, and editing skills with a keen eye for detail 
  • ⁠Understanding of B2B customer journeys and how content supports each stage of the funnel
  • ⁠Familiarity with CMS platforms and SEO tools (e.g., SEMrush, Ahrefs, Google Analytics)
  • ⁠Experience with email marketing platforms and CRM systems is a plus
  • ⁠Strong project management skills and the ability to handle multiple deadlines

What We Offer:

  • Competitive salary and benefits Opportunity for growth within an innovative and supportive team
  • Access to professional development resources
  • Flexible work environment
Posted on : 07/03/2025
Apply by Email
Savannah
savannah@3318-creative.com
0813230650
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