Marketing Specialist

We are seeking a talented and dynamic Marketing Specialist to join our team.

• As a Marketing Specialist you will play a crucial role in developing and implementing effective marketing strategies to promote our products or services and drive business growth
• You will work closely with the marketing team collaborating on various initiatives and campaigns to reach our target audience and achieve marketing objectives
• Join our team and make a significant impact by leveraging your marketing expertise to drive brand awareness and engage customers and contribute to our companys growth and success

Responsibilities:

• Develop and execute marketing campaigns
• Plan and execute and track marketing campaigns across various channels such as digital which includes social media and eMailers
• Content creation and management
• Create engaging and persuasive content for marketing materials including website copy with social media posts including Digital catalogues and promotional materials
• Ensure consistency in brand messaging and maintain brand guidelines across all marketing channels
• Digital marketing and social media management
• Manage and maintain social media platforms which includes creating and scheduling posts and engaging with the audience and analyze social media metrics
• Execute digital marketing campaigns, including email marketing
• Collaborate with cross functional teams
• Work closely with the design team and sales team and other stakeholders to align marketing efforts with business goals
• Provide insights and recommendations to optimize marketing strategies and improve customer experience
• Stay updated with industry trends Keep abreast of industry trends and emerging technologies and best practices in marketing
• Share knowledge and implement innovative ideas to enhance marketing strategies and stay ahead of the competition Manage eCommerce site to keep it updated with the stock Some admin work will be required

1. 2 to 3 Years experience in marketing graphics design
2. Design Portfolio is required.
3. Strong understanding of Adobe suite like Photoshop, Illustrator and Indesign.
4. Excellent written and verbal communication skills.
5. Proficiency in digital marketing tools and platforms, including social media management, email marketing, and web analytics.
6. Creative thinking and problem solving skills.
7. Must be able to work under pressure and meet deadlines.
8. Knowledge of website development and use of Wordpress and coding is a plus.
9. Passion for marketing and staying updated with industry trends.