Social Media Content Manager

Content Creation: Develop and produce engaging, high-quality content for various social media platforms. Collaborate with the design team to create visuals, graphics, and videos that align with the brand's voice and identity. Write compelling and on-brand copy for social media posts, advertisements, and other digital content.

Social Media Strategy: Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and conversions. Identify and analyze key performance metrics to measure the success of social media campaigns and adjust strategies accordingly.

Community Management: Monitor and respond to comments, messages, and mentions across all social media platforms in a timely and professional manner. Foster and engage with the online community, building relationships with followers, influencers, and potential customers. Track and analyze the performance of social media campaigns. Prepare regular reports on social media metrics, presenting insights and recommendations for improvement to senior management. Utilize data to inform future content and strategy decisions, ensuring continuous improvement and optimization.

Advertising and Promotion: Manage and optimize social media advertising campaigns, including budget allocation, targeting, and performance analysis. Collaborate with the marketing team to create and execute paid social media campaigns that drive traffic, engagement, and conversions.

Brand Management: Maintain a consistent brand voice and identity across all social media channels. Ensure all content is aligned with the company's values, mission, and goals.