Part-Time Google Ads Technical Setup Assistant

Project Overview: We are looking for a tech-savvy Vega student to execute the backend setup of a Google Ads search campaign. We already have all the strategy, keywords, target audiences, and ad copy prepared. We just need an experienced pair of hands to log into the platform and physically implement the infrastructure correctly.

Key Responsibilities:

• Campaign Building: Input pre-written ad copy, headline variations, and landing page URLs into the Google Ads interface. 
• Targeting Configuration: Set up the predefined keyword match types, negative keyword lists, location targeting, and daily budget limits.
• Conversion Tracking: Set up or verify basic conversion tracking (e.g., Google Analytics 4 tag or Google Ads pixel verification) to ensure performance tracks accurately.

Requirements & Ideal Profiles:

• Currently studying toward a BA in Strategic Brand Communication, BCIS, or a related digital marketing stream at Vega.
• Hands-on experience navigating the Google Ads dashboard.
• A clear understanding of match types, ad extensions, and conversion pixel placement.