Responsibilities:
- The design and creation of numerous integrated marketing material across multiple formats (such as web, email, online ads, social media, eBooks, PowerPoint, direct mailers, brochures) - to drive brand awareness and help generate leads
- Lead a step change in the design quality of promotional and product marketing material acting as a brand advocate to ensure brand consistency across all audience touchpoints
- Follows best design practices; discovery and ideation, sketches, wireframes, mock-ups and interactive prototypes … presenting explorations to project stakeholders for feedback and iteration prior to final design/concept signoff
- Meet and collaborate with cross-functional stakeholders from new business and client service teams to take ideas from concept to execution, interpreting the vision into compelling communication designs
- Assess the needs of various audiences, define requirements along with any design specifications from the brand or other stakeholders iterating on design solutions Participate and provide feedback in design, planning and strategy meetings Improve briefing templates and assist in the development and refinement of workflows and processes
- Set up, manage and maintain internal graphic libraries, CI guidelines and brand systems
- Create execution plans for projects, participating in these from concept to execution
- Create and coordinating creative research
- Test assets and optimize based on performance Communicate with internal and external stakeholders regarding progress of projects raising concerns if required
- Research industry trends to present ideas and concepts for timely digital innovation
Qualification and Experience:
- Relevant tertiary qualification would be advantageous, e.g., National Diploma / Degree in Graphic Design or any related creative field Formal training / certification in the use of design software programs, e.g., Figma, Adobe Creative Suite, InVision or similar
- At least 5 years’ experience in a similar position within an advertising agency or working in-house for a digitally integrated business
- A portfolio of integrated design work showing rigorous, classic design training demonstrating creativity
- Experience working with design programmes such as Photoshop, Illustrator and InDesign, etc
- Experience dealing with multiple internal and external stakeholders
- Experience coordinating the implementation of processes and identifying opportunities for automation
- Experience analysing and interpreting data using related business intelligence tools
- Experience creating digital assets for a variety of audiences
- Salary: Market related (negotiable based on the level of experience)
- Working hours: 08:00 – 17:00 Monday to Friday
Posted on :
15/02/2024